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When people don’t have the money to go out, they stay home (and use their sex toys). While monetization in some aspects of the adult industry has started to decline, such as porn, businesses selling toys have seen steady growth. This trend is due to increased commercialization, changing perception, and availability to purchase items both in-store and online. The Germany sex toys market held the second largest revenue share in Europe in 2023, owing to the high adoption of sex toys among consumers. Around 52% of adults admitted to using sex toys during partnered sex while 45% of adults used sex toys for masturbation. Sex toys are perceived as an important tool for sexual enhancement by German men and women.

Communication and mutual consent are essential when introducing sex toys into a relationship, and exploring together can strengthen connection and trust. You can find adult toys in various places, including adult stores, online retailers like SexyWawa, and even some well-established pharmacies. Online platforms offer a wide range of options and discreet packaging, ensuring your privacy.

AI is revolutionizing the industry with the launch of smart sex toys that can be controlled remotely. For instance, in January 2023, Lovense integrated ChatGPT API to launch the Lovense ChatGPT Pleasure companion. It can sync the company’s sex toys with the remote app and BLOOM’s audio erotica and can personalize the user experience based on emotional and physical experiences. Moreover, with the growing research on AI technology, the market has witnessed increasing demand for such AI-powered sex toys. Editors also spoke with a sex and relationship expert to better educate readers on how sex toys may enhance relationships and the role that they may play when lovers are apart. We inquired about the best ways to use these sexual devices and matched those qualifications against product specs for each toy listed in this guide.

In particular, adult forums are an excellent place to purchase media buys. 92 percent of people say they trust word-of-mouth recommendations from friends and family over any other type of advertising. For this reason, referral marketing remains an extremely effective form of marketing.

We would recommend these models, which are typically priced around $90, to experienced sex-toy connoisseurs looking for something different, rather than to newbies shopping for their first vibrator. The trade-off is that it’s $50 more expensive, and it lacks the quick on/off switch of the Magic Wand Rechargeable. Level 10 on the Le Wand Original does not offer significantly more intensity than level 4 on the Magic Wand Rechargeable, and this toy’s vibrations feel somewhat less rumbly. Although this model is an excellent wand vibrator, we don’t recommend it over our top pick unless color options are important to you. Like the Magic Wand Rechargeable, the Le Wand Original is covered by a one-year warranty. The Dame Com wand vibrator has an appealing ergonomic shape (it curves toward the body), as well as an easy-to-clean all-silicone body.

Roughly 1 in 3 adults 40-plus say they’ve used a vibrator for stainless steel urethral beads solo and partnered sex, according to AARP’s Ageless Desire study. You might be ready to try&nbsp